{"id":20195,"date":"2022-03-28T08:51:33","date_gmt":"2022-03-28T01:51:33","guid":{"rendered":"http:\/\/ekapverden.com\/?p=20195"},"modified":"2022-03-30T13:39:54","modified_gmt":"2022-03-30T06:39:54","slug":"tuyen-sinh-2022-co-so-ii-truong-dai-hoc-ngoai-thuong-mo-them-chuyen-nganh-truyen-thong-marketing-tich-hop-voi-dinh-huong-nghe-nghiep-quoc-te","status":"publish","type":"post","link":"https:\/\/ekapverden.com\/tuyen-sinh\/tuyen-sinh-2022-co-so-ii-truong-dai-hoc-ngoai-thuong-mo-them-chuyen-nganh-truyen-thong-marketing-tich-hop-voi-dinh-huong-nghe-nghiep-quoc-te\/","title":{"rendered":"Tuy\u1ec3n sinh 2022: C\u01a1 s\u1edf II Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i th\u01b0\u01a1ng m\u1edf th\u00eam chuy\u00ean ng\u00e0nh Truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p v\u1edbi \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p qu\u1ed1c t\u1ebf"},"content":{"rendered":"

* Enrollment 2022: Foreign Trade University \u2013 HCM Campus opened <\/em>a <\/em>new major: Integrated marketing communication \u2013 IMC<\/em><\/p>\n

In 2022, to grasp the opportunities brought by the 4.0 technology revolution as well as development trends in Vietnam and around the world, Foreign Trade University opened 03 new training programs, in which, the international career-oriented integrated marketing communication major taught in English was deployed for enrollment and training at <\/em>Foreign Trade University \u2013 HCM Campus <\/em>from the academic year 2022 – 2023.<\/em><\/p>\n

V\u1edbi s\u1ee9 m\u1ea1ng \u201cPh\u1ee5ng s\u1ef1 x\u00e3 h\u1ed9i b\u1eb1ng s\u1ef1 xu\u1ea5t s\u1eafc trong gi\u00e1o d\u1ee5c, s\u00e1ng t\u1ea1o v\u00e0 chuy\u1ec3n giao tri th\u1ee9c\u201d, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i th\u01b0\u01a1ng coi gi\u00e1o d\u1ee5c h\u01b0\u1edbng t\u1edbi khai ph\u00f3ng, g\u1eafn v\u1edbi th\u1ef1c ti\u1ec5n, nu\u00f4i d\u01b0\u1ee1ng t\u00ednh trung th\u1ef1c, tinh th\u1ea7n tr\u00e1ch nhi\u1ec7m v\u00e0 n\u0103ng l\u1ef1c s\u00e1ng t\u1ea1o l\u00e0 n\u1ec1n t\u1ea3ng cho tri\u1ebft l\u00fd gi\u00e1o d\u1ee5c c\u1ee7a Nh\u00e0 tr\u01b0\u1eddng. Trong th\u1eddi gian qua, tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i th\u01b0\u01a1ng n\u00f3i chung v\u00e0 C\u01a1 s\u1edf II t\u1ea1i Tp. H\u1ed3 Ch\u00ed Minh n\u00f3i ri\u00eang \u0111\u00e3 kh\u00f4ng ng\u1eebng c\u1ea3i ti\u1ebfn, n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng \u0111\u00e0o t\u1ea1o nh\u1eb1m cung \u1ee9ng ngu\u1ed3n nh\u00e2n l\u1ef1c ch\u1ea5t l\u01b0\u1ee3ng cao, \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u ng\u00e0y c\u00e0ng cao c\u1ee7a th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf.<\/p>\n

N\u0103m 2022, \u0111\u1ec3 n\u1eafm b\u1eaft nh\u1eefng c\u01a1 h\u1ed9i m\u00e0 cu\u1ed9c c\u00e1ch m\u1ea1ng c\u00f4ng ngh\u1ec7 4.0 mang l\u1ea1i c\u0169ng nh\u01b0 xu th\u1ebf ph\u00e1t tri\u1ec3n t\u1ea1i Vi\u1ec7t Nam v\u00e0 tr\u00ean th\u1ebf gi\u1edbi, b\u00ean c\u1ea1nh c\u00e1c ng\u00e0nh \u0111\u00e0o t\u1ea1o thu\u1ed9c l\u0129nh v\u1ef1c kinh t\u1ebf, kinh doanh qu\u1ed1c t\u1ebf \u0111ang \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o, tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i th\u01b0\u01a1ng m\u1edf th\u00eam 03 ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o m\u1edbi v\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn hi\u1ec7n \u0111\u1ea1i trong thi\u1ebft k\u1ebf v\u00e0 t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n tr\u00ean c\u01a1 s\u1edf 3 nguy\u00ean t\u1eafc: C\u0103n b\u1ea3n, m\u1edf, linh ho\u1ea1t nh\u1eb1m gi\u00fap ng\u01b0\u1eddi h\u1ecdc c\u00f3 n\u1ec1n t\u1ea3ng ngh\u1ec1 nghi\u1ec7p, c\u00f3 kh\u1ea3 n\u0103ng n\u1eafm b\u1eaft c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n ngh\u1ec1 nghi\u1ec7p v\u00e0 th\u00edch nghi s\u00e1ng t\u1ea1o trong b\u1ed1i c\u1ea3nh thay \u0111\u1ed5i li\u00ean t\u1ee5c c\u1ee7a th\u1ebf gi\u1edbi. Trong \u0111\u00f3, ch\u01b0\u01a1ng tr\u00ecnh Truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p qu\u1ed1c t\u1ebf gi\u1ea3ng d\u1ea1y b\u1eb1ng ti\u1ebfng Anh \u0111\u01b0\u1ee3c tri\u1ec3n khai tuy\u1ec3n sinh v\u00e0 \u0111\u00e0o t\u1ea1o t\u1ea1i C\u01a1 s\u1edf II -Tp. H\u1ed3 Ch\u00ed Minh t\u1eeb n\u0103m h\u1ecdc 2022 \u2013 2023.<\/p>\n

\u0110\u01b0\u1ee3c x\u00e2y d\u1ef1ng tr\u00ean c\u01a1 s\u1edf ti\u1ebfp thu tinh hoa c\u1ee7a c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o truy\u1ec1n th\u00f4ng marketing c\u1ee7a c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc tr\u00ean th\u1ebf gi\u1edbi nh\u01b0 M\u1ef9, Anh, Australia, Singapore v\u00e0 c\u00e1c ch\u1ee9ng ch\u1ec9 ngh\u1ec1 nghi\u1ec7p qu\u1ed1c t\u1ebf trong l\u0129nh v\u1ef1c marketing, Ch\u01b0\u01a1ng tr\u00ecnh Truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p qu\u1ed1c t\u1ebf t\u1ea1i C\u01a1 s\u1edf II t\u1eadp trung \u0111\u00e0o t\u1ea1o:
\n\u2013 Ki\u1ebfn th\u1ee9c chuy\u00ean s\u00e2u v\u1ec1 truy\u1ec1n th\u00f4ng marketing v\u00e0 marketing s\u1ed1;<\/p>\n

\u2013 K\u1ef9 n\u0103ng l\u1eadp k\u1ebf ho\u1ea1ch, l\u00e0m vi\u1ec7c nh\u00f3m, thuy\u1ebft tr\u00ecnh;<\/p>\n

\u2013 K\u1ef9 n\u0103ng nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, h\u00e0nh vi kh\u00e1ch h\u00e0ng;<\/p>\n

\u2013 K\u1ef9 n\u0103ng x\u1eed l\u00fd d\u1eef li\u1ec7u, m\u00f4 ph\u1ecfng ho\u1ea1t \u0111\u1ed9ng marketing.<\/p>\n

Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt ki\u1ebfn th\u1ee9c m\u1edbi nh\u1ea5t, c\u00f3 s\u1ef1 tham gia c\u1ee7a c\u00e1c chuy\u00ean gia \u0111\u1ea7u ng\u00e0nh gi\u00fap sinh vi\u00ean n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh t\u1ea1i Vi\u1ec7t Nam v\u00e0 tr\u00ean th\u1ebf gi\u1edbi. Sinh vi\u00ean cu\u0303ng \u0111\u01b0\u01a1\u0323c \u0111a\u0300o ta\u0323o kha\u0309 n\u0103ng t\u01b0\u0323 ho\u0323c t\u00e2\u0323p va\u0300 ky\u0303 n\u0103ng nghi\u00ean c\u01b0\u0301u ta\u0300i li\u00ea\u0323u, t\u01b0 duy sa\u0301ng ta\u0323o va\u0300 n\u0103ng l\u01b0\u0323c la\u0300m vi\u00ea\u0323c \u0111\u00f4\u0323c l\u00e2\u0323p. H\u1ec7 th\u1ed1ng c\u01a1 s\u1edf v\u1eadt ch\u1ea5t hi\u1ec7n \u0111\u1ea1i ph\u1ee5c v\u1ee5 cho h\u1ecdc t\u1eadp nh\u01b0 ph\u00f2ng \u0111a n\u0103ng, th\u01b0 vi\u1ec7n \u0111i\u1ec7n t\u1eed, gi\u00e1o tr\u00ecnh, t\u00e0i li\u1ec7u v\u00e0 s\u00e1ch tham kh\u1ea3o chuy\u00ean ng\u00e0nh b\u1eb1ng Ti\u1ebfng Anh \u2026.t\u1ea1o \u0111i\u1ec1u ki\u1ec7n t\u1ed1t nh\u1ea5t cho sinh vi\u00ean ph\u00e1t huy t\u1ed1i \u0111a kh\u1ea3 n\u0103ng c\u1ee7a m\u00ecnh.<\/p>\n

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M\u00f4i tr\u01b0\u1eddng h\u1ecdc t\u1eadp n\u0103ng \u0111\u1ed9ng t\u1ea1i C\u01a1 s\u1edf II tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i th\u01b0\u01a1ng<\/em><\/p>\n

The dynamic learning environment at Foreign Trade University \u2013HCM Campus<\/em><\/p>\n

\u0110\u1eb7c bi\u1ec7t, Ch\u01b0\u01a1ng tr\u00ecnh Truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p qu\u1ed1c t\u1ebf t\u1ea1i C\u01a1 s\u1edf II \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng theo h\u01b0\u1edbng c\u00f3 s\u1ef1 k\u1ebft n\u1ed1i v\u00e0 h\u1ee3p t\u00e1c v\u1edbi doanh nghi\u1ec7p trong \u0111\u00e0o t\u1ea1o v\u00e0 c\u00f3 t\u00ednh \u1ee9ng d\u1ee5ng cao. Ca\u0301c ho\u0323c ph\u00e2\u0300n thu\u00f4\u0323c kh\u00f4\u0301i ki\u00ea\u0301n th\u01b0\u0301c nga\u0300nh Marketing va\u0300 ki\u00ea\u0301n th\u01b0\u0301c chuy\u00ean s\u00e2u v\u00ea\u0300 truy\u00ea\u0300n th\u00f4ng Marketing ti\u0301ch h\u01a1\u0323p \u0111\u00ea\u0300u co\u0301 s\u01b0\u0323 tham gia cu\u0309a ca\u0301c doanh nghi\u00ea\u0323p d\u01b0\u01a1\u0301i hi\u0300nh th\u01b0\u0301c th\u0103m quan, th\u01b0\u0323c ha\u0300nh ta\u0323i doanh nghi\u00ea\u0323p ho\u0103\u0323c ca\u0301c bu\u00f4\u0309i to\u0323a \u0111a\u0300m chia se\u0309 ki\u00ea\u0301n th\u01b0\u0301c.<\/p>\n

Trong m\u00f4\u0323t s\u00f4\u0301 m\u00f4n ho\u0323c chuy\u00ean s\u00e2u, doanh nghi\u00ea\u0323p se\u0303 cu\u0300ng v\u01a1\u0301i \u0111\u00f4\u0323i ngu\u0303 gia\u0309ng vi\u00ean cu\u0309a tr\u01b0\u01a1\u0300ng h\u01b0\u01a1\u0301ng d\u00e2\u0303n sinh vi\u00ean th\u01b0\u0323c hi\u00ea\u0323n ca\u0301c d\u01b0\u0323 a\u0301n Marketing truy\u00ea\u0300n th\u00f4ng ti\u0301ch h\u01a1\u0323p (FIMC) va\u0300 sau \u0111o\u0301 cu\u0300ng tham gia \u0111a\u0301nh gia\u0301 ch\u00e2\u0301t l\u01b0\u01a1\u0323ng d\u01b0\u0323 a\u0301n. Chu\u1ed7i h\u1ecdc ph\u1ea7n \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf theo c\u1ea5p \u0111\u1ed9 t\u0103ng d\u1ea7n, t\u1eeb m\u1ee9c \u0111\u1ed9 c\u01a1 b\u1ea3n l\u00e0 sinh vi\u00ean ch\u1ec9 quan s\u00e1t th\u1ef1c ti\u1ec5n va\u0300o n\u0103m th\u01b0\u0301 nh\u00e2\u0301t, pha\u0301t tri\u00ea\u0309n d\u00e2\u0300n t\u1edbi c\u1ea5p \u0111\u1ed9 cao l\u00e0 sinh vi\u00ean t\u1ef1 m\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai m\u1ed9t d\u1ef1 \u00e1n ho\u00e0n ch\u1ec9nh.<\/p>\n

V\u1edbi v\u1ed1n ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n s\u00e2u v\u1ec1 Truy\u1ec1n th\u00f4ng marketing t\u00edch h\u1ee3p v\u00e0 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng th\u00e0nh th\u1ea1o ngo\u1ea1i ng\u1eef sau khi t\u1ed1t nghi\u1ec7p ra tr\u01b0\u1eddng, C\u1eed nh\u00e2n ng\u00e0nh truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p c\u00f3 th\u1ec3 \u0111\u1ea3m nhi\u1ec7m nhi\u1ec1u v\u1ecb tr\u00ed v\u1ec1 Marketing v\u00e0 truy\u1ec1n th\u00f4ng, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n, ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng, ph\u1ee5 tr\u00e1ch trung t\u00e2m x\u00fac ti\u1ebfn t\u1ea1i ca\u0301c c\u00f4ng ty \u0111a qu\u00f4\u0301c gia cu\u0303ng nh\u01b0 ca\u0301c doanh nghi\u1ec7p sa\u0309n xu\u00e2\u0301t, kinh doanh trong n\u01b0\u01a1\u0301c v\u00e0 c\u00e1c c\u01a1 quan truy\u00ea\u0300n th\u00f4ng nh\u01b0 \u0110a\u0300i truy\u00ea\u0300n hi\u0300nh, Ba\u0301o, Ta\u0323p chi\u0301 ho\u0103\u0323c ca\u0301c c\u01a1 quan nh\u00e0 n\u01b0\u1edbc. Sinh vi\u00ean \u0111am m\u00ea kinh doanh v\u00e0 kh\u1edfi nghi\u1ec7p c\u0169ng c\u00f3 th\u1ec3 t\u1ef1 th\u00e0nh l\u1eadp v\u00e0 \u0111i\u1ec1u h\u00e0nh doanh nghi\u1ec7p trong l\u0129nh v\u1ef1c li\u00ean quan.<\/p>\n

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\u0110\u1ea1i di\u1ec7n C\u01a1 s\u1edf II tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i th\u01b0\u01a1ng t\u01b0 v\u1ea5n tuy\u1ec3n sinh t\u1ea1i c\u00e1c tr\u01b0\u1eddng THPT khu v\u1ef1c Tp. <\/em>HCM<\/em><\/p>\n

Representative of Foreign Trade University \u2013HCM Campus advising on enrollment at high schools in Ho Chi Minh City<\/em><\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, C\u1eed nh\u00e2n ng\u00e0nh truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p n\u1ebfu ti\u1ebfp t\u1ee5c con \u0111\u01b0\u1eddng h\u1ecdc thu\u1eadt, c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c h\u1ecdc sau \u0111\u1ea1i h\u1ecdc, nghi\u00ean c\u1ee9u trong c\u00e1c l\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb marketing, th\u01b0\u01a1ng hi\u00ea\u0323u, truy\u1ec1n th\u00f4ng, qua\u0309ng ca\u0301o, \u2026 t\u1ea1i c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc trong va\u0300 ngoa\u0300i n\u01b0\u01a1\u0301c v\u00e0 tr\u1edf th\u00e0nh gi\u1ea3ng vi\u00ean marketing\/truy\u1ec1n th\u00f4ng, c\u00e1n b\u1ed9 nghi\u00ean c\u1ee9u c\u1ee7a c\u00e1c c\u01a1 s\u1edf gi\u00e1o d\u1ee5c, \u0111\u00e0o t\u1ea1o.<\/p>\n

Nh\u1eb1m m\u1ee5c ti\u00eau h\u01b0\u1edbng \u0111\u1ebfn chu\u1ea9n qu\u1ed1c t\u1ebf trong ho\u1ea1t \u0111\u1ed9ng \u0111\u00e0o t\u1ea1o, nghi\u00ean c\u1ee9u khoa h\u1ecdc, d\u00f9ng ph\u01b0\u01a1ng ch\u00e2m “Kh\u00e1c bi\u1ec7t \u0111\u1ec3 d\u1eabn \u0111\u1ea7u” l\u00e0m kim ch\u1ec9 nam, Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Ngo\u1ea1i th\u01b0\u01a1ng lu\u00f4n ti\u00ean phong trong x\u00e2y d\u1ef1ng, \u1ee9ng d\u1ee5ng nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh, m\u00f4 h\u00ecnh m\u1edbi trong \u0111\u00e0o t\u1ea1o v\u00e0 nghi\u00ean c\u1ee9u. Ch\u01b0\u01a1ng tr\u00ecnh Truy\u1ec1n th\u00f4ng Marketing t\u00edch h\u1ee3p \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p qu\u1ed1c t\u1ebf t\u1ea1i C\u01a1 s\u1edf II h\u1ee9a h\u1eb9n l\u00e0 b\u1ec7 ph\u00f3ng v\u1eefng ch\u1eafc cho nh\u1eefng th\u1ebf h\u1ec7 sinh vi\u00ean t\u00e0i n\u0103ng, \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o, nh\u1eefng \u201cc\u00f4ng d\u00e2n to\u00e0n c\u1ea7u\u201d h\u1ed9i nh\u1eadp qu\u1ed1c t\u1ebf nhanh ch\u00f3ng trong k\u1ef7 nguy\u00ean s\u1ed1.<\/p>\n

\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

* Enrollment 2022: Foreign Trade University \u2013 HCM Campus opened a new major: Integrated marketing communication \u2013 IMC In 2022, to grasp the opportunities brought by the 4.0 technology revolution as well as development trends in Vietnam and around the world, Foreign Trade University opened 03 new training programs, in which, the international career-oriented integrated […]<\/p>\n","protected":false},"author":20,"featured_media":20200,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[24,7],"tags":[],"_links":{"self":[{"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/posts\/20195"}],"collection":[{"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/comments?post=20195"}],"version-history":[{"count":3,"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/posts\/20195\/revisions"}],"predecessor-version":[{"id":20257,"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/posts\/20195\/revisions\/20257"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/media\/20200"}],"wp:attachment":[{"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/media?parent=20195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/categories?post=20195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekapverden.com\/wp-json\/wp\/v2\/tags?post=20195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}